🌍 Vertical MOM · Footwear & Garments · Building globally

Software for the factories the
software industry forgot.

The world makes 20 billion+ pairs of shoes a year — on factory lines still tracked by paper, WhatsApp and end-of-day Excel. PairTrack is building their operating system.

Every pair, costed livePairTrack manager dashboard

Every shoe you own was made on a line tracked by hand.

Millions of footwear and garment SMEs across India, Vietnam, Bangladesh and China run the floor on paper registers and photos in a WhatsApp group. Output, cost, defects — all reconciled at night, all guessed. There is no real-time truth.

The window is open — and closing.

China+1 is pushing production into India and South-East Asia. Global brands now demand traceability and compliance from their SME suppliers. And for the first time, there’s a tablet on every floor. The infrastructure is ready — the software was never built.

🎯

Generic software can’t fix a shoe line.

ERPs are too heavy. Generic MES is too abstract. Consultants are expensive and leave. We built the opposite — and that’s the moat.

Vertical, not generic
PairTrack already knows cutting, stitching, lasting, cementing — and ships with 40+ footwear archetypes pre-engineered. Horizontal players won’t build this depth.
IE-native
Time & motion studies, SAM and line balancing are baked into the product. The numbers are measured, not guessed — so brands and owners trust them.
MOM, not ERP
No finance, no HR, no bloat. Just the operations layer — where the money is actually made or lost on a manufacturing line.
📲

And it’s real, today.

Supervisors log in ten seconds, offline. Managers see every pair costed in rupees, live. The floor self-corrects on an andon display. Built, deployed, running.

Logs in 10 seconds
Supervisor war room
Supervisor war room — logs in 10s, offline
Live rupee cost
Manager dashboard
Manager dashboard — every pair costed, live
Self-correcting floor
Floor andon display
Floor andon — the line self-corrects
🚀

We get in the door free — then we never leave.

The wedge is a free industrial-engineering study that shows an owner exactly where money leaks. From there, land-and-expand.

Land
Free IE study
We walk the floor and show the data gap in the owner’s own numbers. Trust before software.
Expand
Analytics → full platform
Start on a light analytics tier, grow into the full MOM platform across the factory.
Multiply
Cluster → India → global
Win a cluster like Bahadurgarh, become the reference, repeat across every SME manufacturing hub.
🌏

Start with shoes.
Own the SME factory floor.

Footwear today. Garments next. Then every SME that makes a physical product on a line. As manufacturing leaves China and distributes across the developing world, someone builds the operations layer underneath it. We intend to be that layer.

We’re building the operating system for how the world’s products get made.

For investors & partners — let’s talk.

+91 70271 32713
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